Ben Settle Email Players 1 15 New !exclusive! -
The people who opt-in to the second one are your people. The first one? Just tire-kickers.
The "New" iterations of the Email Players system—including the methodologies solidified in Issue 115—are arguably more relevant today than they were a decade ago. Text-only, personality-driven emails bypass the promotional tabs of modern inboxes far more effectively than heavy, image-laden corporate newsletters. Furthermore, building a distinct brand voice acts as an insurance policy against AI-generated generic content.
Ben Settle's email players 1-15 new are a powerful tool for any marketer or business looking to improve their email marketing results. By using these templates, you can increase open rates, engagement, and conversions, ultimately driving revenue and growth for your business. Whether you're just starting out with email marketing or you're a seasoned pro, Ben's templates offer a proven and effective way to achieve your email marketing goals. ben settle email players 1 15 new
The system relies on a contrarian premise: . Instead of sending boring corporate updates or generic, value-packed PDF guides, emails are treated like a daily talk radio show.
"I don't care if they open the emails! Just send the blast!" The people who opt-in to the second one are your people
How to get subscribers to forward your email manually (old school viral marketing).
Use short subject lines (3–6 words), and keep body copy scannable: one to three short paragraphs or a handful of ultra-short bullets. The "New" iterations of the Email Players system—including
You can download the first Email Players issue for free on his site.
Whether you're a long-time "Settlehead" looking to complete your collection or a new student wanting to learn the "alphas and omegas" of email marketing from the beginning, acquiring these early issues is like finding buried treasure. The quest for them is a testament to the lasting impact of Ben Settle's work and the enduring value of timeless marketing principles, printed on paper, in an increasingly digital world.
Ben Settle's Email Players a high-ticket, offline (print) monthly newsletter priced at $97.00/month that focuses on "infotainment" style email copywriting
Ben Settle's is an offline, print newsletter focused on direct response email marketing and copywriting. The first 15 issues (approximately the first year and a quarter of publication) established the "Settle-esque" style of edutainment , which combines teaching with high-impact personality. Core Philosophy of Early Issues